Professor Richard Tranter
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+44 (0) 118 378 8155
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Research Professor of Rural Economy
- Chair of SAPD’s Ethical Clearance procedure.
- Trustee of the 狼友社区 Real Estate Foundation.
- Visiting Professor at the University of the Philippines, Los Banos.
- Advisory Board member of the Agricultural Economics Society and the EAAE joint outreach journal EuroChoices.
Areas of interest
Richard is an agricultural economist with expertise in rural land use, farm economics and structural issues. He has over 40 years’ experience in the design, implementation and analysis of surveys on rural, food and agricultural issues: most of these have been on the decision-making behaviour of farmers and their future plans for developing their businesses as well as consumers’ food choice decisions.
Postgraduate supervision
Current Postgraduate supervision
First supervisor:
Chinweoke Ike: small-farmer behaviour in Nigeria.
Guinevere Madlangbayan: rice farmer behaviour in the Philippines.
Second supervisor:
Raphael Pompa: agroforestry adoption in England.
Tharsini Kirupananthan: small-farmer decision-making in Sri Lanka.Research projects
Current research projects
- UKRI Transforming UK Food Systems project: Increasing UK dietary fibre – the case for the great white British loaf.£1,579,451 for the UoR, ends July 2026.
- EU Horizon Europe project: Sustainable renewable energy value chains for answering farmers’ needs. €659,920 for the UoR, ends February 2027.